DirectlyTo: Newborn Care Package

By DirectlyTo, Inc

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The birth of a child is truly something special. Nine months of preparation and anticipation leading up to one life altering moment, an easy sacrifice for the endless years of delight, hope, and love that children provide. Faced with the endless decisions to be made to protect those that are years away from being able to protect themselves, new parents often find themselves contending with ever-present self-doubt.

Is the car seat installed correctly?  Did we purchase the safest crib?  Did I swaddle him too tightly?  Is she too warm?  Is the room drafty?

Even as grandparents, aunts, uncles, and friends, we’ve experienced our own version of the the joys and challenges that accompany welcoming a new life into the world. What most of us haven’t experienced, however, is the devastation and confusion of having our precious gifts taken from us unexpectedly. Though relatively rare, Sudden Infant Death Syndrome (SIDS) is still one of the major fears lurking in the background of parent’s minds.

Sudden Infant Death Syndrome (SIDS) is the sudden unexplained death of a child less than one year of age. It's also known as crib death because it happens most often during sleep, though it can also occur outside of cribs. SIDS isn't any one illness or disease. Rather, it's the diagnosis given when a child under a year old dies suddenly and an exact cause can't be found. Each year in the United States there are nearly 4,000 sudden unexplained infant deaths.

The medical community is still striving to understand the mechanisms that cause unexplained infant deaths, so it is not possible to say that a particular product will prevent SIDS. It is possible, however, to significantly lower the chances of it happening by following safer sleep procedures in combination with potentially life saving products and devices.

How You Can Help. 

DirectlyTo's mission is to direct financial support and services directly to those who need it most.  We are proud to announce a joint effort with The Johnson Family to raise at least $30,000 to purchase 1000 Newborn Care Packages for new and expecting parents. The Newborn Care Package includes items like sleepers, diapers, baby monitors, and other essentials that newborns need for a safe, restful sleep.

By constructing and delivering Newborn Care Packages to parents of newborns who may otherwise have no knowledge or access to these potentially life-saving products and devices, we are making an effort to prevent as many of these losses as we can. The unexplainable and sudden death of an infant is something that simply can’t be ignored.

Please support this cause by clicking on the “Contribute Now” button above to place your donation.  Remember the Greatest Impact is DirectlyTo.

All donations to DirectlyTo, Inc are 100% tax deductible in accordance with the IRS.

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Project FAQ

What is included in the Package? The package includes a baby monitor, Packages of Diapers, and a Body suit

What is the cost of each package? We estimate that each package will cost around $300 with the baby monitor taking up the majority of the cost. We hope that we will be able to get favorable rates on the product.

Who will receive the Package? We are establishing relationships with Pediatricians and hospitals to establish a referral base of expecting parents. We would like to target middle to lower income households. If you want to submit a family please fill out the survey (Click Here for Survey) and we will add that name to the list.

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